The Swedish cosmetics company Oriflame remains in Russia and will continue to sell its products in the country. This was reported by the Swedish newspaper Dagens Industri, SmartNews reports with reference to RIA Novosti.
“Cosmetics company Oriflame goes against the tide and decides to continue selling in Russia,” the report says.
According to the Swedish newspaper Aftonbladet, in 2021 Russia accounted for 16% of all company sales, which amounted to a little over one billion euros. The newspaper emphasizes that the company remains in Russia to support sales consultants.
Oriflame was founded in Sweden in 1967 and today is an international cosmetics concern that has offices in more than 60 countries. The company has its own factories in Sweden, Poland, China, Russia and India.
A number of large companies left the Russian market or suspended their work after the Russian Federation recognized the independence of the Luhansk and Donetsk People’s Republics. The second wave of sanctions occurred after the start of a special military operation to protect Donbass. Russian President Vladimir Putin announced its deployment on February 24 in a video message to the Russians.